Diamond Week of Yakutia, conducted by the Government of the Republic of Sakha (Yakutia) in cooperation with ALROSA Company and jewelry companies, an annual event to promote the "diamond" tourist product deservedly attracts the attention of Russian and foreign tourists, thereby increasing the international status and scale of the project from year to year.
The cities of Yakutsk and Mirny host the annual ‘Diamond Week of Yakutia’ September 5 – 11. Today the anniversary event was officially opened in Committee for Precious Metals and Precious Stones. This year, the general partner is ‘Kierge’ jewelry firm, founded in 1993. At present, the firm is one of the leading in Yakutia, confident enough to become part of the international jewelry market.
Ekaterina Kormilitsyna, Minister of Tourism and Entrepreneurship of Sakha (Yakutia):
- Diamond Week is opening its doors for the fifth time. We can confidently say that now this project has become a kind of brand for the international image of the republic in the world. Yakutia is the only region in the world where you can see the whole complex - from extraction to the finished diamond product and sales.
An exciting program is the opportunity to see the way of mining, processing, sorting diamonds to the transformation into a sparkling diamond, "Brilliant Vernissage" with an unprecedented discount, "Diamond Way" Exhibition, as well as International Diamond Auction of one of the largest diamond producers in the world - ALROSA. The excursion program of the city of Mirny includes a visit to Irelyakh mine, Museum of Kimberlites, ALROSA Museum of History and Production, MIR Kimberlite diamond pipe.
The cultural program of the Week is also rather extensive: Ethnic culture performance - "Facets of the Yakut land," EPL Diamond Fashion Show and a visit to Treasury of Yakutia, diamond cutting factories, jewelry stores; Yus kut, Chochur Muran tourist complexes, Kingdom of Permafrost, Mammoth Museum.
A sightseeing and vocational guidance program is prepared for pupils and students with a visit to jewelry and diamond cutting factories. Within the framework of the business program, the Federal Agency for Tourism in collaboration with the Government of the Republic of Sakha (Yakutia) is holding a round table discussion on "Skills development of the tourism industry as a component of sustainable development of tourism."
The Diamond Week will end with Diamond Ball featuring a winner of ‘The Voice’ musical project of the First Russian TVChannel - Sergei Volchkov.
On the first day of Diamond Week of Yakutia a unique exhibition of exclusive products is opened in the Treasury of the Republic. For the first time in its history the Treasury shows best modern jewelry of the Yakut masters in a single collection. A special feature of the Exhibition is a diamond crystal weighing 136.24 carats, produced by ALROSA.